Opinion

The latest opinion pieces by industry thought leaders


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    4 ways to save the CPA

    It’s time to turn the change-resistant reputation of CPAs on its head is now before the talent pool evaporates entirely.

    Tim Brackney • June 13, 2024
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    Bridging the gap between finance and revenue operations

    Effective growth planning requires close collaboration between revenue operations and finance, with unified goals, integrated planning processes and accurate data utilization.   

    Yuri Yakubov • June 11, 2024
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    How CFOs can become strategic changemakers

    The changemaker CFO focuses on profit, people and sustainable practices.   

    Dado Alonso • May 28, 2024
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    CFOs play a critical role in getting diversity programs right

    CFOs should establish benchmarks that tie diversity to improved business results.

    Jay Titus • May 16, 2024
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    CFO-CHRO partnership: 6 talent acquisition metrics to drive ROI

    Knowing what talent acquisition metrics to track can have a significant impact on a company’s financial performance.   

    Christine Nichlos • May 7, 2024
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    5 CFO priorities to navigate unsteady market conditions

    Here’s how CFOs can deliver profitable business outcomes despite economic uncertainty.  

    Jeff Casale • April 30, 2024
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    The CFO-CMO partnership is the new dynamic duo

    These measures help bridge the gap between marketing and finance.   

    Michael Cohen and Sabaa Quao • April 16, 2024
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    The Post-IPO Checklist: 7 Insights for CFOs

    The more CFOs know about life after going public, the better.    

    Moira Conlon • April 9, 2024
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    3-Step Strategy for PE-Backed CFOs to Enhance EBITDA

    Here’s how CFOs can better prioritize EBITDA enhancement.  

    Udit Sharma and Mathew Veedon • April 2, 2024
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    5 Ways CFOs Can Transform Finance Operations

    CFOs must lead their organizations toward a future where finance is not just a support function but a driver of growth and profitability.   

    Simone Grimes • March 19, 2024
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    5 Things SaaS CFOs Need to Know About B2B Go-to-Market Strategies

    Competitive pressures are making the B2B market more complex than ever.

    Roi Ben Daniel • Feb. 27, 2024
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    Navigating the Governance of Cybersecurity and Cyber Resilience

    No matter how secure a company’s defensive cybersecurity preparations are, CFOs must widen the aperture to include cyber resilience.

    Andrea Calise, Colleen Hsia, Kevin S. Schwartz, and Steven A. Cohen • Feb. 22, 2024
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    How to Get Ahead of the Priciest Health-Care Expense — Cancer Care

    The impact of delayed screenings on the cost, and success rate, of cancer treatment could upend employers' budgets.

    Othman Laraki and Brian Marcotte • Feb. 13, 2024
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    Middle-Market Debt Restructuring: A Proactive Approach to Downside Scenarios

    Proactive operational and debt restructuring is not a luxury but a necessity for struggling middle-market businesses.  

    Britt Terrell • Jan. 30, 2024
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    6 Ways to Develop and Execute a High-Growth Post-Acquisition Strategy

    CFOs are under mounting pressure to deliver greater equity value after a private equity recapitalization.

    Seth Eisenstein and Brian Murphy • Jan. 23, 2024
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    The CFO’s Role in Navigating Change

    CFOs can influence many outcomes in the organization by enhancing efficiency, productivity, and workforce management.

    Don McGuire • Jan. 16, 2024
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    4 Tax Policies to Watch in 2024

    Several key items will top the tax agenda this year.

    Rema Serafi • Jan. 4, 2024
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    Optimizing in 2024: 4 CFO Growth Preparations

    Focus on areas like performance analysis, the sales process, and customer incentives to prepare for an economy that presents opportunities for growth.

    Dayton Kellenberger • Jan. 2, 2024
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    Want to Leverage the Power of AI? It Starts With a Solid Data Foundation

    Harnessing the power of AI is reliant upon quality data at the ready.

    Katie Rooney • Dec. 19, 2023
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    Economic Decoupling: Breaking Up Is Hard to Do

    While the U.S. still has financial and trade ties to China, growing opportunities exist to bring operations to North America.

    Lou Longo • Dec. 12, 2023
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    What’s the Best M&A Strategy? Think Small and Steady

    Here’s how CFOs can put programmatic M&A into practice.

    Patrick McCurdy • Dec. 7, 2023
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    Unlocking Profitable Growth

    Insufficient granularity and incomplete costing lead to misunderstandings about profit variations across businesses.

    Dennis Kubaile • Nov. 28, 2023
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    6 Strategies for CFOs to Reduce Software Spend

    CFOs must proactively identify and optimize SaaS overspending areas.  

    Nidhi Jain • Nov. 14, 2023
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    3 Keys to Better Budgeting: Process, Technology, and Data

    Budgeting, done right, isn’t a one-time exercise.  

    Sanjeev Parlikar • Oct. 24, 2023
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    8 Ways CFOs Can Inspire Trust

    “We need to be available when our team needs us, and we need to actively listen to what they are saying.” 

    Steve McNally • Oct. 17, 2023